How Local Services Ads Can Help You Get More Customers

Jun 13, 2023 3:12:06 PM | Paid Ads How Local Services Ads Can Help You Get More Customers

Want more customers? Google Local Services Ads are the way to go! Google made it super easy to stand out. This revolutionary ad service will get you lots of customers, fast! Just click and you'll be seen more and have more customers in no time. It's that easy!

Introduction to Google Local Services Ads

Google Local Services Ads are here to make life easier for businesses. This paid feature of Google's platform helps local providers advertise and attract new customers. Plus, it's prominently featured on the search engine results page.

This form of advertising stands apart. It gives customers info about service providers in their area- like plumbers, cleaners, or pest control.

Imagine you have a plumbing emergency late at night. Do a quick search with Google Local Services Ads and you'll find an expert plumber with good ratings. Everyone benefits from this program- fast decisions and reliable providers.

Say goodbye to traditional marketing strategies- Google Local Services Ads is here to help!

What are Google Local Services Ads?

Google Local Services Ads are the perfect way for local businesses to gain visibility online. Get seen at the top of Google's search results and stand out from your competitors. Plus, with the 'Google Guarantee' you can trust that customers will be happy with the quality of work. And if not, Google may reimburse them up to $2,000. Don't miss out on valuable leads - reach out today and learn how affordable ads can help you connect with more customers! Who needs a social life when you can have all the customers?

How can Google Local Services Ads help you get more customers?

Google Local Services Ads - A great way to grow your business! They up your visibility and offer an affordable way to advertise. Showing up at the top of the local search results page, these ads ensure that your business stands out from the competition.

Plus, they are verified by Google before displaying, so customers know they're making a safe decision. It's also easier for potential clients to find out if you're around their area, as your services will show up on Google Maps.

Don't miss out on the opportunity to be seen by more people. Sign up for Google Local Services Ads now for a steady stream of customers coming your way!

What are the benefits of using Google Local Services Ads?

Google Local Services Ads have multiple advantages that can help businesses enhance their online presence and attract more customers. These include:

  • More Visibility: Google Local Services Ads appear on the top of the search results page, making them easier to find than standard ads.
  • Improved Credibility: Google displays ratings and reviews, which increases trust in the business.
  • Easy Contact: Customers can easily call or message businesses through the Google platform.
  • Higher ROI: Businesses only pay when someone clicks their ad or calls them.
  • Affordable Advertising: Compared to other advertising options, such as print or billboards, Google Local Services Ads are cheaper.

Plus, Google offers free certification training for certain services, such as plumbing or house cleaning. This can help build credibility and increase the chances of getting hired.

WordStream research showed that businesses using Google Local Services Ads experienced an average 30% increase in revenue. This is a clear indication of its effectiveness. So, get your business on the map with Google Local Services Ads!

How to get started with Google Local Services Ads

Google Local Services Ads offer businesses a great chance to get more customers. Setting up can be confusing for newcomers, but it's easy with the proper steps. Here's a 3-step guide to get started:

  1. Create an account on Google My Business and fill out your profile.
  2. Apply for the Ads and verify your license and insurance info.
  3. Set up your budget, hours, and services. Then launch your campaign!

Need help with your Google ads setup? Let's have a discovery call

Not all businesses qualify. Currently, only service-based industries like HVAC or plumbing can use these Ads.

To get better visibility, businesses need trust badges from verified customer reviews. After running Ads for a while and getting good feedback from customers, they can get those badges to show their credibility.

For example, Joe's HVAC applied for Google Local Service Ads. After working hard to get good reviews through great services, their ad conversion rate rose compared to before they had the badges. Businesses should understand how important good reviews are for beating their competition.

Don't just aim for world domination - use Google Ads to take over your local market!

How to create a Google Local Services Ad

Google Local Services Ads are the ticket to customer success. Here's how to create one:

  1. Sign up: Check eligibility and register on the official site. Complete your profile.
  2. Set up your Ad Campaign: Select services to promote, budget, and target location. Choose budget type.
  3. Create Your Ad: Write headlines, descriptions, and calls-to-action. Add photos of yourself or team members.

Google's guarantee and qualification process provide top-notch security. Choose multiple categories for visibility, SEO ranking, and clicks.

Start your Google Local Services Ad today! Benefit from increased customers and better results.

How to optimize your Google Local Services Ad

Optimizing your Google Local Services Ad can help you acquire customers like a pro! Here are 6 easy steps to get you started:

  1. Pick the right keywords
  2. Make an eye-catching headline
  3. Write an informative description with strong calls-to-action
  4. Get good reviews
  5. Include quality images and videos
  6. Keep business hours and contact info up-to-date

Boost your business visibility and get more customers with a perfectly optimized ad. To take it to the next level, offer promotions or discounts for new customers. This'll make them pick you over competitors, leading to higher conversion rates. Track your ad performance regularly with the right metrics and keep track of your success with Google Local Services Ads - because knowing how you got those customers is even better than getting them!

How to track your results with Google Local Services Ads

Track Your Google Local Services Ads Performance!

It’s important to track key metrics to measure your Google Local Services Ads performance. That way, you can identify areas for improvement and build on the successes. Follow these 5 steps to track results and get more leads:

  1. Log in to your Google Ads account and click "Tools & Settings" on the top right corner.
  2. Select "Reports" from the dropdown menu.
  3. Scroll down to find the "Local Services Ads - Performance Over Time" report and click it.
  4. Pick the date range you want to analyze and hit "Create".
  5. Go through the report for key metrics such as ad impressions, phone calls, and website clicks.

By tracking the metrics, you’ll know if your ads are driving enough traffic and if your budget is being used efficiently. Plus, you can make better decisions based on past performances.

Different types of local service businesses may require customizations or filters for performance tracking. For example, pest control companies need lead tracking for specific pests, services and geographical locations.

Tracking Google Local Service Ad analytics can be tricky. However, it’s essential for optimization and higher leads conversions, leading to increased ROI and business growth.

 

Need help with your Google ads setup? Let's have a discovery call

 

One user said: “After implementing our customized monitoring procedures, we assessed significant improvements with more calls within the first week!" Leverage Google Local Services Ads to help your business grow. Just sit back and watch the customers come in!

Conclusion

Google Local Services Ads are a great way for businesses to get new customers. These ads target people who search on Google in a specific zip code and actually need the service. With an agency like Spyce Media, local business owners can easily get more out of the ads then they would on their own.  Allowing them to focus on closing the leads they get.

For best results, use Google Local Services Ads with other online strategies like SEO or social media marketing. This will give your business maximum online exposure.

Frequently Asked Questions

Q: What are Google Local Services Ads?

A: Google Local Services Ads are a new advertising platform that allows local businesses to advertise their services directly to customers in their area. These ads are displayed at the top of the search results when a person searches for a specific service in their area.


Q: How can Google Local Services Ads help me get more customers?

A: Google Local Services Ads can help you get more customers by displaying your ads at the top of search results when potential customers in your area search for the services you offer. These ads are highly targeted and can provide a significant boost to your business's visibility and reach, resulting in more calls, leads, and business for you.


Q: What services are eligible for Google Local Services Ads?

A: Currently, Google Local Services Ads are available for a range of service-based businesses, including plumbers, electricians, locksmiths, HVAC technicians, cleaners, and more. To see if your business is eligible, you can check the Google Local Services Ads website.


Q: How do I get started with Google Local Services Ads?

A: To get started with Google Local Services Ads, you need to create an account on the platform, set up your ad campaigns, and provide information about your business, including your location, services, and pricing. You can also specify your service area and target specific neighborhoods or regions.


Q: How much do Google Local Services Ads cost?

A: The cost of Google Local Services Ads varies depending on your business and the services you offer. Advertisers only pay for leads they receive, and the cost per lead depends on the service type. You can set a budget for your ad campaigns and adjust it as needed to ensure you get the best return on your investment.


Q: Is it worth investing in Google Local Services Ads?

A: Yes, Google Local Services Ads can be a highly effective way to reach more customers and grow your business. These ads provide a targeted and cost-effective way to promote your services and can result in more calls, leads, and business for your company. Investing in Google Local Services Ads is a smart move for any local service-based business looking to expand its reach and attract more customers.